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Video Categories

Learn about video categories.

Updated over 4 months ago

The Video Categories' strategic objective helps to uncover new product targets and control ad spending.

Navigation: Automation > Video Product Targets

Ads Type: Video Campaign / Category Targeting.

Automation Details

  • [Bidding] Adjusts category target bids to achieve 25% ACOS.

Considerations: Dayparting for Sponsored Brands works at the campaign level and may interfere with sellers wanting to enable/pause campaigns manually. For this reason, the preset strategic objective did not include any dayparting rule.

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