Scale Insights Pte Ltd

Using strategic objectives

Automate assignment

Learn about available algorithms for strategic objectives.

Available algorithms for strategic objectives

Strategic Objectives

Bulk Auto

Discovery Auto

Learn about discovery exact/phrase/broad.

Discovery Exact/Phrase/Broad

Sales Exact/Phrase/Broad

Ranking Exact/Phrase/Broad

Product Targeting

Category Targeting

Learn about single keyword campaign (exact) with TOS.

Single Keyword Campaign (Exact) with TOS

Learn about presets for sponsored products.

Presets for Sponsored Products

Video Exact/Phrase/Broad

Video Products

Video Categories

Learn about presets for sponsored brands.

Presets for Sponsored Brands

Learn how to manage campaign strategies by creating, editing, assigning, or unassigning strategic objectives.

Auto-assign strategic objectives to ad groups based on keyword type, ad group data, and campaign naming using the Automate Assignment tool.

Automate Assignment

Learn which algorithms can be used in strategic objectives by ad type.

Learn about presets for sponsored display.

Presets for Sponsored Display

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